Factor 1: Built-in instability
nTop management kicks off development process by
signaling broad goal.
nProject team is offered extremely challenging goals with
wide measure of freedom.
Example: Fuji-Xerox
gave FX-3500 project team two years to come up with a copier that cut costs in half
nTop management creates an element of tension in the
project team through challenging
requirements with wide freedom to achieve
strategic objective.
Honda Executive: Its
like putting the team members on the second floor, removing the ladder, and telling them to jump or
else. I believe creativity is born by
pushing people against the wall and pressuring
them almost to the extreme.